In an online article from Media Post,  Robert Half Technology conducted a recent study and found that in regard to social networks,  businesses complained that “time-sucking social networks hurt their productivity”.

“It takes away from primary responsibility,” Dave Knapp, regional vice president for Robert Half told the San Francisco Examiner. “When socializing on sites such as Facebook, we lose track of time.”

[Is he even SERIOUS? Makes you wonder what kind of people he thinks he employs!]

According to the study, other concerns of these companies included being worried about employees leaking sensitive information.  The survey indicates an amazing 54 percent of these businesses block social networking sites.

So, in 2010 will these Corporate Giants realize the VALUE social media offers to their bottom line and be more creative in using it – or will they continue with the same old rhetoric of productivity losses?

The key issue here is simple:  these companies lack the creativity to do what is best for their bottom line.  In corporate environments C-level executives have an “all-or-nothing” mentality.  Either ALL employees get access, or NONE get it.  Why?  They certainly have IT professionals on staff who can manage their server traffic.  Why not give it to their recruiters and marketing department?

Leaking sensitive information?  I don’t know about you, but that sounds like an excuse to me to continue the “norm”.  After all, how many employees that are not a C-level do you know that have access to sensitive corporate data?  My experience shows that answer to be “NONE”.  If it is the C-level Executives you are worried about leaking it, then WHY are they in those positions?  RHETORIC.

My Solution:  Attend our Feb 18th, 2010 Seminar given by David Meerman Scott, a true Thought Leader!

Don’t use ‘attendance’ as your excuse, either!

We will be providing a LIVE STREAM of the event – and you can experience the power of social networking while you attend because we will have a live chat, Facebook and Twitter feeds!  Our roving cameras will provide you with a front seat so it’s just like being there – and on breaks they will be talking to VIPs, Attendees and even our Presenter, David Meerman Scott!

C-level Executives!  I challenge you to come get creative and increase your bottom line for the New Year!

Source:  Media Post;   SanFrancisco Examiner

Why should Job Seekers attend the World Wide Rave event on Feb 18, 2010?

For 15 years I was involved in Job Placement and Disability Job Placement. I gained recognition in Courtrooms as an Expert on Job Placement. I can tell you, in that capacity, if you are looking for a job or have a friend or relative who is looking for a job, they need to attend this event!

Why? Simple. It’s an employer’s market. They are making the rules now. (remember in 06-07 when the employees were the “rule makers? that’s over!). Job markets are cyclical.

My Job Placement business was at it’s highest during “employer” markets. Why?

People looking for a job need to Brand themselves and stand apart from the crowd. This is no different from branding your business, product or service. If you don’t stand out from the others interviewing for the same job – you don’t get the job. Simple as that.

World Wide Rave does not only apply to businesses! It applies to Job Seekers. If you are a “stand out” on the web, then you are more likely to be considered to be an “outstanding” job candidate.

Attend the event. It’s $99 to attend from home via live streaming video.

To get them, use this URL to register for the Seminar.  You can attend in person Live at the event, or via Attend Online via Streaming Video for only = $99)

http://www.impulseconnect.org